By Bergsy | February 28, 2026

The days of juggling five different tabs to build a website—ChatGPT for copy, Midjourney for images, and Stack Overflow for CSS fixes—might be coming to an end. WordPress.com has officially launched a native, built-in AI Assistant integrated directly into the editor, and it’s rolling out to Business and Commerce plans starting now.

This isn’t just a “write me a blog post” button. This is a structural editor that understands your site’s architecture.

What It Actually Does

Unlike previous plugins that just generated text, this new assistant lives inside the Block Editor and Media Library, giving it context-aware control over your site.

1. Conversational Site Editing

You can now talk to your editor. Instead of hunting for the right block setting or digging through menus to change padding, you can simply type: “Make this section have a dark background with 2 columns.” The AI executes the layout change in real-time.

2. In-Dashboard Image Generation

The Media Library now includes generative AI tools. You can create featured images or modify existing assets (expanding backgrounds, removing objects) without leaving WordPress. This streamlines the workflow significantly for content creators who rely on visual storytelling.

3. Contextual Feedback (@Assistant)

Leveraging the “Block Notes” feature introduced in WordPress 6.9, you can now tag @assistant directly in your notes to get feedback on a specific paragraph, ask for SEO improvements, or brainstorm alternative headlines. It feels less like a tool and more like a co-pilot sitting in the comments section.

Why This Matters for AppHaven Readers

For developers and site builders, this signals a shift from “AI as a tool” to “AI as the interface.” The friction of building websites is being reduced to natural language prompts.

“It helps with site creation and editing by offering conversational design and content support, allowing users to make structural decisions… directly within posts and pages.” — WordPress.com Official Announcement

Availability

The feature is currently available for Business and Commerce plan users on WordPress.com. Self-hosted WordPress.org users will likely see similar features trickle down via Jetpack or third-party integrations soon, but for now, the managed hosting crowd gets the first bite of the apple.

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Sources:
* WordPress.com Blog Announcement
* DataConomy: WordPress Launches Built-in AI